Australia Proptech Market Size, Share and Forecast Trends - Growth Analysis and Outlook Report (2026-2035)

Key Market Trends and Insights

• The Australian Capital Territory dominated the market in 2025 and is projected to grow at a CAGR of 15.9% over the forecast period.
• By solution, integrated platform/software is expected to grow at a CAGR of 16.5% over the forecast period.
• By deployment, the cloud category is projected to witness a CAGR of 17.2% over the forecast period.

Market Size & Forecast

• Market Size in 2025: AUD 1.83 billion
• Projected Market Size in 2035: AUD 6.90 billion
• CAGR from 2026 to 2035: 14.20%
• Fastest-Growing Regional Market: Australian Capital Territory

Embedded compliance automation and data-driven asset optimization are accelerating the overall Australia proptech market expansion, in addition to headline investments. Service providers are embedding advanced AML workflows, smart maintenance scheduling, and predictive occupancy analytics into their platforms. These enable their agents and landlords to mitigate risks while enhancing the performance of their portfolios. Such functionalities are transforming the back-end real estate operations, and at the same time, they are facilitating the continuous digital engagement of both commercial and residential sectors.

Market players are embedding conversational AI, predictive analytics, and personalized recommendation engines to reduce search friction and improve conversion across digital channels. This rising trend in the Australia proptech market is a part of a larger movement towards experience-led platforms, where usability and intelligence are becoming the main differentiators. As competition becomes fiercer, top companies are focusing on implementing smarter interfaces that not only improve customer experiences but also provide valuable behavioural data to agents and developers. For instance, in February 2024, REA Group introduced a ChatGPT-powered property search feature through a partnership with OpenAI, which enables users to find listings by simply using natural language and contextual prompts, thus increasing digital engagement throughout its ecosystem.

Recent Developments

December 2025 - Proptech Australia Unveiled AI Governance Principles to Strengthen Transparency and Trust

Proptech Australia established new AI Governance Guidelines to promote openness, accountability, and consumer trust in the real estate technology business. Such developments in the Australia proptech market support informed client decision-making while fostering trust and responsible innovation.

July 2025 - Cohabit Secured USD 1.2 Million to Strengthen Australian Residential Proptech

The Sydney-based proptech startup Cohabit secured a funding round of USD 1.2 million from leading investors such as Qantas chairman John Mullen and Booktopia CEO Shant Kradjian. With the help of streamlining data access and transparency, companies can thus focus on visionary decision-making, thereby boosting the overall Australia proptech market growth.

June 2025 - FOUNDIT Launched Platform to Streamline Property Deals in Australia

FOUNDIT, a brand-new proptech platform co-founded by Angus Ferguson and Joel Tomaino, entered the market to bridge the gap between property buyers, listings, and agents by providing real-time data and professional advice. Supported by USD 2 million in seed capital, the platform strategically aligns live market data, technology, and a countrywide agent network to speed up transactions, champion buyer advocacy, and boost agent efficiency, thereby contributing to the growth of Australia's residential property market.

February 2024 - REACH Australia and New Zealand Selected Nine Companies for 2024 Scale-up Program

The REACH Australia and New Zealand program chose nine innovative companies in the Australia proptech market, that include Arcanite and Erin Living Technologies to be a part of the journey that will lead to the growth acceleration and adoption of advanced residential solutions. Through mentorship, education, and market exposure, such developments enable startups to scale up and an essential part in broader industry innovation and digital transformation across Australia.

Key Drivers and Trends

Venture Capital Accelerating AI-Powered Property Investment Platforms

Investor confidence is paving the way for platforms to roll out AI-led investment tools and diversify their product offerings within the Australia proptech market dynamics. Industry participants are concentrating on the creation of automated portfolio analytics, buyer matching, and data-supported advisory features to entice property investors who are looking for easy decision-making. The trend was supported by PropHero's acquisition of USD 25.1 million in Series A funding, the largest for an Australian Proptech company, in February 2025, to push forward the development of its AI-powered property investment platform and international growth.

Private Equity Strengthening Cloud-Based Property Management Infrastructure

As property agencies update their operations, the need for single, integrated cloud platforms that handle leasing, payments, and compliance workflows efficiently is growing. Participation by private equity is not only aiding the development of these SaaS ecosystems but also allowing quicker product innovation. For instance, in December 2025, global investor EQT revealed a stake in PropertyMe, which is expected to facilitate improvements in automation and analytics within its property management platform. The transaction underscores the rising institutional appeal of the scalable infrastructure of the Australia proptech market.

International PropTech Firms Expanding Operations Within Australia

For foreign firms looking to target a digitally advanced real estate sector, Australia is becoming a preferred location in the global proptech industry. The international operations of companies is broadening product offerings while at the same time raising the competitive bar in the range of solutions for enterprise clients. For instance, in May 2025, the United States-based Agora announced an Australian expansion on a large scale. The company opened two new offices, one in Sydney and another in Melbourne, where the sales and support team will be working to serve institutional clients. The action demonstrates the developing position of the Australia proptech market in innovation and deployment.

Investment in Immersive Visualisation Enhancing Digital Property Marketing

More developers and marketplaces are investing in immersive technologies to increase buyer engagement, especially for those projects that are still in the design stage. Digitally advanced 3D visualisation tools are thus becoming the core pillar of the digital sales strategies, helping close the gap between physical and online experiences. REA Group in July 2025 increased its stake in Brisbane-based IMMERSIV, thus gaining stronger access to interactive 3D property tools. This move signals the growing use of visual tech to speed up conversion and project marketing.

Strategic Acquisitions Enabling End-to-End Property Management Solutions

Consolidation is gradually becoming a major growth strategy as established vendors acquire niche platforms to offer integrated property lifecycle solutions. Through these acquisitions of platforms, vendors manage to eliminate fragmented workflows while at the same time expanding product depth for agencies and landlords. Market leaders are thus making enterprise offerings stronger in the competitive landscape of the Australia proptech market through technology integration. For instance, in October 2025, MRI Software acquired Proptech Labs, a Melbourne-based company, thereby adding to its Australian portfolio inspection, maintenance, and automation capabilities.

Australia Proptech Market Share

By solution, integrated platforms/software are in demand owing to unified ecosystems and enhanced productivity

Integrated platforms are fuelling the growth of the Australia proptech market as agencies and investors want single ecosystems that give less fragmented work and more productivity. Such solutions bring together CRM, listings, transaction workflows, analytics, and compliance into one platform, thus allowing faster deal execution and making data readily available. Vendors are adding automation, AI, and workflow orchestration to help them get rid of manual jobs and disjointed point tools. For instance, in June 2025, WayScape unveiled an integrated AI real estate platform, which unites Dee and WayIQ, among other tools, to facilitate the streamlining of operations and the improvement of lead conversion.

Standalone software is picking up momentum in the Australia proptech market growth trajectory, by targeting specific areas through its specialized solutions. For example, property valuation, tenant management, and niche analytics are the ideal complements to large-scale platforms. CoreLogic is a company selling property data and analytics, whereas Archistar Pty Ltd is an AI-powered development feasibility and planning software provider. Homely Group Pty Ltd is into property search and agent engagement tools. These solutions offer agencies, investors, and developers the chance to implement modular, API, integrated solutions, thereby achieving targeted efficiency gains and scalability without having to deploy a large ecosystem.

By deployment, cloud proptech solutions are gaining traction owing to real-time scalability, AI integration, and operational efficiency

Cloud deployment is at the core of the Australia proptech market expansion, delivering various benefits such as real-time collaboration amongst agencies, investors, and housing associations, document sharing, scalability, and cost-effective updates. To enhance service offerings, providers are integrating AI, automation, and predictive analytics into their platforms to raise the level of efficiency. For instance, Data Army Intel, which renamed itself in May 2025, supplies property-focused datasets and AI tools through the Snowflake Marketplace, helping property managers to make better decisions, streamline their workflows, and speed up innovation.

On-premises solutions are witnessing high demand in the Australia proptech market as they remain the preferred choice of enterprises and mature real estate companies who value data control, customization, and integration of legacy systems. For example, MRI Software delivers property management suites that can be used internally, while JLL offers analytics and valuation packages that are aligned with enterprise workflows. Developers are working on providing more options to users through modular and hybrid frameworks, which facilitate firms in upgrading their functionalities safely and cost-effectively. Such a strategy is in line with a market growth plan that aims at increasing accessibility to digital tools within regulated environments.

By property type, the residential category shows notable growth due to increasing adoption of AI-driven valuation and analytics tools

Residential property type contributes significantly to the Australia proptech industry revenue, driven by the widespread adoption of AI tools by real estate agents, property owners, and housing associations. These professionals use AI-powered valuation and analytics software to help make better decisions and manage their portfolios more effectively. Firms are using a combination of predictive analytics, big data, and expert professional intelligence to produce accurate results. For instance, JLL has its Automated Valuation Model in Australia, where it applies AI to expert knowledge in real estate to optimise residential property valuations.

AI is becoming more popular in commercial real estate as landlords and investors seek to digitize lease management in order to streamline the process, decrease risk, and improve capital allocation efficacy. Companies in the Australia proptech market are using new technologies such as AI, automation, and cloud-based workflows to increase their operational efficiency. For instance, eGuarantee, a company based in Sydney, raised USD 5.5 million in February 2026 for the expansion of its digital Lease Bond platform, which has replaced the traditional bank guarantee method and thus made leasing faster and more secure for landlords and tenants.

By end use, real estate agents show significant product uptake driven by AI-enabled platforms and workflow automation

The use of AI-powered valuation and analytics tools for properties is seeing a rise among real estate agents, owners, and housing associations who are using these tools for decision-making and portfolio management. Many companies are leveraging predictive analytics, big data, and human intelligence to bring to market the most accurate insights. JLL, for instance, provides its Automated Valuation Model in Australia that integrates AI and real estate expertise to offer better residential property valuations.

Real estate investors are using AI-powered visualization and analytics platforms to better the feasibility of their projects, speed up pre-launch sales, and achieve higher returns on their portfolios. In addition, virtual tours combined with predictive analytics are making it easier for buyers to engage with the properties while also reducing the overall marketing time. This technology-driven change is not only increasing the trust of investors but also leading to the further adoption of PropTech. For instance, in August 2025, PropertyRender launched an AI visualization platform that supports developers in increasing the buyer's conversion and sales velocity, thereby boosting the growth of the Australia proptech industry.

Australia Proptech Market Regional Analysis

By region, the Australian Capital Territory shows strong proptech adoption driven by digital platforms

The Australian Capital Territory is enjoying a remarkable growth in the Australia proptech market as more buyers and sellers opt for digital real estate platforms, which bring more transparency and lower transaction costs. For instance, Lystr, a Canberra-based company, reached a USD 5 million milestone within just four months of its launch in August 2025, using smart technology and a fixed fee model to simplify sales and help sellers, thus reflecting high local demand for innovative property solutions.

Victoria is propelling the overall industry growth as real estate agencies and investors are increasingly turning to digital solutions to enhance property valuation, automate workflows, and obtain actionable market insights. Both in Melbourne and other regional areas, players such as REA Group, CoreLogic, and Domain are working to expand AI-driven platform capabilities and bring in integrated analytics tools, thereby allowing quicker, data-backed decision-making. Such technological advancements are not only increasing productivity but also paving the way for greater adoption of products offered in the Australia proptech industry.

Competitive Landscape

Major Australia proptech market players continue to strengthen their positions through platform consolidation, modular product expansion, and deeper AI integration at the property workflow level. Several companies are focusing on scalable SaaS architectures, automation-led property management, and transaction ecosystems to decrease fragmentation. In addition to this, acquisitions and feature upgrades are ongoing, thus allowing providers to offer complete solutions while maintaining a high level of customer retention across end use segments.

Meanwhile, other Australia proptech companies are collaborating with real estate networks, financial institutions, and compliance providers. Investments in customer success teams, regional sales hubs, and developer APIs enable platforms to integrate seamlessly into users’ daily workflows. Participants in the market are building platform ecosystems that can sustain the digital transformation of Australia's property value chain in the long term by prioritizing interoperability, data insight, and user experience.

Key Players

Altus Group

Altus Group is a global real estate analytics and advisory firm that was established in 2005, with the main office in Toronto, Canada. The company offers investors and developers support with valuation, market intelligence, and performance benchmarking tools for commercial real estate portfolios.

Guesty Inc.

Guesty is a property management software provider that was established in 2013 and is based in Tel Aviv, Israel. The company helps short-term rental operators to centralize their listings, automate their operations, and optimize the experiences of their guests through one platform, and has become a prominent name in the Australia proptech market landscape.

CoreLogic, Inc.

CoreLogic is a top property data and analytics company that was established in 1991 and is currently based in Irvine, California, United States. It provides real estate, financial services, and insurance sectors worldwide with property intelligence, risk assessment, and decision support tools.

Archistar Pty Ltd

Archistar is a PropTech company that was established in Australia in 2010, and its head office is located in Melbourne, Australia. The platform applies AI and planning data to assist developers, architects, and councils in evaluating the feasibility of a site and speeding up their development workflows.

Other players in the market include PropHero, Homely Group Pty Ltd., and Zumper Inc., among others.

Key Highlights of the Australia Proptech Market Report

• Historical performance and exact forecasts up to 2035 are based on validated datasets, trend mapping, and scenario-based projections. This allows stakeholders to evaluate the long-term market potential.
• The insights into product innovations highlight the AI-powered platforms, digital conveyancing tools, property immersion, and property management next-generation solutions that direct the market evolution.
• Analyzing the competitive landscape through comprehensive profiling of leading domestic and international PropTech players, including their strategic moves, product lines, partnerships, and recent developments.
• An investment-centric perspective is evidenced by the activities of funding, acquisition, platform expansion, and enterprise adoption that are tracked to provide data and thus facilitate capital allocation strategies.

Why Choose Expert Market Research?

• Reliable information from the core market studies, expert interviews, and constant market tracking.
• Strategic decision-making is supported by impartial data, which makes it possible for enterprises to discover opportunities, avoid risks, and plan their market entry or expansion.
• A product and region-wise breakdown providing a minute understanding of demand patterns, technology adoption, and competitive positioning in the Proptech ecosystem of Australia.

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