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Report Overview
The Australia meat snacks market is estimated to be valued at AUD 81.66 million in 2025. It is expected to grow at a CAGR of 5.30% between 2026 and 2035 to reach almost AUD 136.87 million by 2035.
- According to the ABS, the consumption of red meat was estimated at around 66 grams per day per capita in 2020-21.
- Growing demand for protein is driving the demand for meat snacks in Australia.
- As per the DAFF, the production of poultry meat will reach AUD 3.9 billion in 2024-25.
Compound Annual Growth Rate
5.3%
Value in AUD million
2026-2035
Based on distribution channels, the Australia meat snacks market share is driven by supermarkets and hypermarkets
Hypermarkets and supermarkets are opening up new Australia meat snacks market opportunities by providing wide reach, extensive product selection and competitive prices for products. They offer a diverse range of meat snacks such as jerky, salami sticks, and dried meat strips among others to cater to the diverse needs and preferences of consumers. The products are available in different flavours, brands, and packaging sizes according to the diverse needs of consumers.
| Australia Meat Snack Market Report Summary | Description | Value |
| Base Year | AUD million | 2025 |
| Historical Period | AUD million | 2019-2025 |
| Forecast Period | AUD million | 2026-2035 |
| Market Size 2025 | AUD million | 81.66 |
| Market Size 2035 | AUD million | 136.87 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 5.30% |
| CAGR 2026-2035 - Market by Region | Australian Capital Territory | 6.7% |
| CAGR 2026-2035 - Market by Region | Western Australia | 6.3% |
| CAGR 2026-2035 - Market by Source Type | Poultry | 5.5% |
| CAGR 2026-2035 - Market by Distribution Channel | Online Stores | 7.6% |
| Market Share by Region 2025 | Victoria | 25.6% |
The rising demand for protein is expected to push the market forward. The consumers are turning to this dried meat as an alternative to other less nutritious products for their day-to-day diets. Moreover, as per industry reports, 50 percent of consumers prefer to get their protein from natural foods like nuts and meats in Australia.
In 2024, Hungry Jack’s launched a new bite-sized snack item across Australia that offers a unique twist on the iconic burger. The new products follows the launch of the gravy tatos and pop’n chick’n, which have both proven crowd-favourite snack offerings.
According to the Department of Agriculture, Fisheries and Forestry (DAFF) forecasts, the value of beef, veal, and live cattle production is expected to surge by 25% in 2024-25, thus boosting the Australia meat snacks market growth.
"Australia Meat Snacks Market Report and Forecast 2026-2035" offers a detailed analysis of the market based on the following segments:
Market Breakup by Source Type
- Poultry
- Pork
- Beef
- Others
Market Breakup by Product Type
- Sticks
- Sausages
- Jerky
- Others
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Stores
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Australia Meat Snacks Market Share
In the meat snacks market, jerky is often consumed the most among products like sticks, sausages, and jerky. Its popularity stems from being a portable, protein-rich snack that appeals to consumers looking for convenient and nutritious options. Jerky's long shelf life and various flavour profiles also contribute to its widespread consumption, making it a favoured choice for on-the-go snacking and protein supplementation.
| CAGR 2026-2035 - Market by | Region |
| Australian Capital Territory | 6.7% |
| Western Australia | 6.3% |
| Queensland | 4.7% |
| New South Wales | XX% |
| Victoria | XX% |
| Others | XX% |
Leading Companies in the Australia Meat Snacks Market
The growth of the meat snacks market is fuelled by the growing demand for animal proteins along with the growing focus on dried meat.
- Tasmanian Jerky Pty Ltd.
- Jack Link’s Australia LLC
- The Jerky Co.
- Original Beef Chief
- Bigwig Jerky Co.
- Others
Pricing Plans
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Key Questions Answered in the Report
The Australia meat snacks market was valued at AUD 81.66 million in 2025.
The market is projected to grow at a CAGR of 5.30% between 2026 and 2035.
The revenue generated from the market is expected to reach AUD 136.87 million in 2035.
Based on the source type, the meat snacks market is bifurcated into poultry, pork, beef, and others.
Key players in the industry are Tasmanian Jerky Pty Ltd., Jack Link’s Australia LLC, The Jerky Co., Original Beef Chief, Bigwig Jerky Co., and Jack Link’s Australia LLC among others.
Based on product type, the meat snacks market is divided into sticks, sausages, jerky, and others.
The different distribution channels in the meat snacks market include supermarkets and hypermarkets, convenience stores, online stores, and others.
The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.
Report Summary
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| Report Features | Details |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Source Type |
|
| Breakup by Product Type |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
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