Consumer Insights
Uncover trends and behaviors shaping consumer choices today
Procurement Insights
Optimize your sourcing strategy with key market data
Industry Stats
Stay ahead with the latest trends and market analysis.
Explore Our Diverse Range Of Offerings
From detailed reports to experts services offered in 15+
Industry Domains
Add 2 More Reports For 20% off
Report Overview
The Australia online clothing rental market, valued at AUD 53.33 million in 2025, has seen significant growth, driven by the convenience it offers, allowing consumers to browse, select, and rent clothing from the comfort of their homes, with the added advantage of door-to-door delivery and returns. The market is projected to grow at a compound annual growth rate (CAGR) of 11.50% from 2026 to 2035, potentially reaching AUD 158.39 million by 2035, as there is a growing shift towards more conscious consumerism, making online clothing rental a key element of modern fashion culture in Australia.
- According to the Australia Fashion Council, the amount of clothes reused is estimated to be approx. 20,000 units whereas the amount of clothes discarded as waste is estimated to be approx. 27,000 tonnes.
- According to the Australia Bureau of Statistics, the number of marriages in Victoria shows an increase from 16,628 in 2020 to 18,740 in year 2021 followed by an increase to 33,231 in the year 2022.
- To increase the ease with which the clothes can be returned, Designerex collaborated with the Australia Post and developed system-generated labels for the same.
Compound Annual Growth Rate
11.5%
Value in AUD million
2026-2035
The Australia online clothing rental market is a service in which individuals rent clothes temporarily rather than making real-time purchases. It is being categorised based on the three types of business models i.e. peer-to-peer model, standalone model and hybrid model.
Furthermore, the Australia online clothing rental market growth is connected to the circular economy which indicates the sustainable use of clothes. For instance, according to the Australia Fashion Council, the amount of clothing reused is estimated to be approx. 20,000 units whereas the amount of clothes discarded as waste is estimated to be approx. 27,000 tonnes. This indicates that the discarded amount be converted into the reused amount of clothes leading to the development of a sustainable approach for the use of the clothes.
| Australia Online Clothing Rental Market Report Summary | Description | Value |
| Base Year | AUD million | 2025 |
| Historical Period | AUD million | 2019-2025 |
| Forecast Period | AUD million | 2026-2035 |
| Market Size 2025 | AUD million | 53.33 |
| Market Size 2035 | AUD million | 158.39 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 11.50% |
| CAGR 2026-2035 - Market by Region | Western Australia | 12.3% |
| CAGR 2026-2035 - Market by Region | Victoria | 11.2% |
| CAGR 2026-2035 - Market by Price Range | Premium | 12.5% |
| CAGR 2026-2035 - Market by End Use | Business to Consumer (B2C) | 12.0% |
| 2025 Market Share by Region | Australian Capital Territory | 2.2% |
The Australia online clothing rental market is enhanced by technological advancements, the surge in sustainability, drifting consumer behaviour, and the impact of e-commerce.
Designerex, a designer clothing rental platform has collaborated with the Australian Post to make the clothing return easier.
The concepts of sustainability and circular economy is being advocated so that consumers can wear clothes in an environment-friendly manner.
Due to the increase in the number of online clothing rental platforms, individuals are getting increasingly engaged in renting designer clothes rather than going for real-time purchases.
The Australia online clothing rental market developments are based on individuals who are conscious about spending on clothes as they prefer renting the same from online platforms.
October 2023
Designerex partnered with Uber Direct to deliver clothes to consumers within two hours of booking. This has made Designerex one of the fast-delivering rented designer clothes to individuals.
August 2023
Fashion rental platforms such as Passion for Fashion was launched to help consumers rent their favourite dresses of the brands that they prefer which are economical in price range.
June 2023
To promote the idea of circular clothing in Australia, the National Clothing Product Stewardship Scheme was launched to drive sustainability.
May 2023
The Volte in Australia has crossed an oversubscribed $4 million Series A funding and is planning to enter a commercial partnership with eBay.
Australia Online Clothing Rental Market Trends
Technological advancements such as the collaboration of Designerex with Australia Post to increase the ease with which rented clothes can be returned. As per the Australia online clothing rental report, the sustainable use of clothes and the circular economy is required for the maintenance of an eco-friendly environment.
Moreover, Australia online clothing rental market development are attributed to the consumers that are going for online clothing rental options to reduce their spending on clothes and gain experience by trying out clothes from different brands and designers. Further, the market growth can be accounted to the various collaborations that are taking place such as the one between the Luxury fashion retailer “Orton” and Rntr which has encouraged consumers to rent the clothes directly from Orton’s website.
Explore Our Services
Unlock your business potential with our detailed consulting services. From technical due diligence and consumer insights to brand strategy and growth advisory, we provide comprehensive solutions to address every aspect of your business needs, ensuring success in today's competitive market.
Revolutionize your procurement strategy with our comprehensive services. From cost modeling and custom market intelligence to strategy building and digitization, we provide expert support. Stay ahead with accurate price indices, category reports, supplier intelligence, and FTE support.
Discover growth opportunities with our comprehensive consulting services. From market sizing and segmentation to price forecasting and consumer insights, we provide in-depth analysis and strategic recommendations to drive your business forward.
Utilize data analytics to discover market trends, consumer behavior, and operational insights. Expertise in predictive modeling and data visualization aids strategic decisions and propels business growth. Harness data for a competitive advantage.
Dive deep into market research, clinical trials, and regulatory landscapes. Gain valuable insights for funding, investment, and market entry strategies. Let us guide you through every step with our expertise in project management and data analytics.
"Australia Online Clothing Rental Market Report and Forecast 2026-2035" offers a detailed analysis of the market based on the following segments:
Market Breakup by Business Model
- Standalone Model
- Peer-to-Peer Model
- Hybrid Model
Market Breakup by Gender
- Kids
- Females
- Males
Market Breakup by Clothing Style
- Traditional
- Formal
- Partywear
- Casual
Market Breakup by Age Group
- Below 18 years
- 18-25 years
- 26-34 years
- 35-44 years
- 45-54 years
- 55 above years
Market Breakup by Price Range
- Low
- Medium
- Premium
Market Breakup by End Use
- Business to Business (B2B)
- Business to Consumer (B2C)
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australia Capital Territory
- Western Australia
- Others
| CAGR 2026-2035 - Market by | Region |
| Western Australia | 12.3% |
| Victoria | 11.2% |
| New South Wales | 11.0% |
| Queensland | XX% |
| Australian Capital Territory | XX% |
| Others | XX% |
Based on the business model type, Australia online clothing rental market is led by a standalone model
The standalone model helps individuals to directly get access to a particular platform and select the clothes they want to rent as per their interest. The peer-to-peer model indicates the process in which individual rents clothes from another individual.
The Australia online clothing rental market growth is driven by females
Females are mostly involved in renting designer clothes as they want to remain up to date with the growing fashion trends in the market which drives the Australia online clothing rental market growth. Kids' clothes are also being rented as they are also becoming more style-conscious. Males also rent clothes based on their preferences from different brands.
The Australia online clothing rental market is led by partywear
The partywear is mostly being rented by individuals as they are for occasional purposes which marks high renting of the same. Formal and casual wear are mostly used daily by individuals which means they are affordable and thus require less renting.
Based on age group, the Australia online clothing rental market share is led by18-25 years
Individuals belonging to the age group 18-25 years prefer to rent designer clothes more as compared to other age groups as they are eager to experiment with different styles of clothing so that they can remain updated with the latest trends going on in the fashion industry which ultimately results in the growth of Australia online clothing rental market.
online clothing rental market is driven by business to consumer channel
Australia online clothing rental market growth is guided by the presence of online clothing rental platforms which means the consumers directly access clothes which are of high prices without making real-time purchases. This means that consumers are directly connected to the businesses for renting the clothes that they prefer to wear.
The Australia online clothing rental market competitiveness has increased due to technological advancements, the surge in sustainability, drifting consumer behaviour, and the impact of e-commerce.
Designerex Services Pty Ltd.
Designerex Services Pty Ltd - with headquarters in Sydney, New South Wales, is involved in real-time ID verification technology which helps in the peer-to-peer sharing of designer clothing.
The Volte Pty Ltd.
The Volte Pty Ltd works as a designer fashion rental platform which connects borrowers and lenders directly. Individuals can find all types of dresses by different designers of different sizes.
Glam Corner Pty Ltd.
Glam Corner Pty Ltd., is a New South Wales-based company which was founded in 2012. It helps individuals to have access to their favourite designers at an economically balanced rate.
Dress Hire AU
Dress Hire AU offers to rent the dresses on an economically friendly budget of different designers. It opened its first warehouse at Eltham and is now planning to open them at different locations.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other Australia online clothing rental market key players are Style Theory Pty Ltd., Rent a Dress Pty Ltd., Your Closet Pty Ltd., and All The Dresses, among others.
Australia Online Clothing Rental Market Analysis by Region
According to the Australia Bureau of Statistics, the number of marriages shows an increase from the year 2020 to the year 2022 in different states of Australia. For instance, Victoria shows an increase in number of marriages from 16,628 in the year 2020 to 18,740 in the year 2021 and then a drastic increase to 33,231 in the year 2022. Further, New South Wales holds the largest share in terms of marriages while Queensland isn’t far behind Victoria. The number of marriages indicates the potential revenue-generation opportunities for the online clothing rental platform in these regions.
Pricing Plans
Upto 15% Off
AUD
-
$2749 $2499
-
$3849 $3499
-
$4949 $4499
-
$6049 $5499
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Key Questions Answered in the Report
The Australia online clothing rental market is projected to grow at a CAGR of 11.50% between 2026 and 2035.
The online clothing rental market is growing with increasing technological advancements, the surge in sustainability, drifting consumer behaviour, and the impact of e-commerce.
Based on the business model, the online clothing rental market is bifurcated into standalone model, hybrid model and peer-to-peer model.
The key players are Designerex Services Pty Ltd, The Volte Pty Ltd., Glam Corner Pty Ltd., Dress Hire AU, Style Theory Pty Ltd., Rent a Dress Pty Ltd., Your Closet Pty Ltd., and All The Dresses, among others.
Based on clothing style, the online clothing rental market is divided into traditional, formal, partywear and casual.
The different price ranges in the online clothing rental market include low range, medium range and premium.
The market is broken down into New South Wales, Victoria, Queensland, Australia Capital Territory, Western Australia, and others.
In 2025, the Australia online clothing rental market reached an approximate value of AUD 53.33 million.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach a value of around AUD 158.39 million by 2035.
Report Summary
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| Report Features | Details |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Business Model |
|
| Breakup by Gender |
|
| Breakup by Clothing Style |
|
| Breakup by Age Group |
|
| Breakup by Price Range |
|
| Breakup by End Use |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
Datasheet
AUD 2,749
AUD 2,499
tax inclusive*
- Selected Sections, One User
- Printing Not Allowed
- Email Delivery in PDF
- Free Limited Customisation
- Post Sales Analyst Support
- 50% Discount on Next Update
Single User License
AUD 3,849
AUD 3,499
tax inclusive*
- All Sections, One User
- One Print Allowed
- Email Delivery in PDF
- Free Limited Customisation
- Post Sales Analyst Support
- 50% Discount on Next Update
Five User License
AUD 4,949
AUD 4,499
tax inclusive*
- All Sections, Five Users
- Five Prints Allowed
- Email Delivery in PDF
- Free Limited Customisation
- Post Sales Analysts Support
- 50% Discount on Next Update
Corporate License
AUD 6,049
AUD 5,499
tax inclusive*
- All Sections, Unlimited Users
- Unlimited Prints Available
- Email Delivery in PDF + Excel
- Free Limited Customisation
- Post Sales Analysts Support
- 50% Discount on Next Update
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Bundle Type
Flash Bundle
20% OFF
Number of Reports: 3
Small Business Bundle
25% OFF
Number of Reports: 5
Growth Bundle
30% OFF
Number of Reports: 8
Enterprise Bundle
35% OFF
Number of Reports: 10
Overview
- Life Time Access
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours
- Complimentary Free 1 Month Subscription to Trade Data Base
- Complimentary One Month Subscription to Price Database (Chemicals only)
- Complimentary PPT Version of the Report
- Complimentary License Upgrade
- Complimentary Power BI Dashboards
- Life Time Access
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 50 Hours
- Complimentary Free 1 Month Subscription to Trade Data Base
- Complimentary One Month Subscription to Price Database (Chemicals only)
- Complimentary PPT Version of the Report
- Complimentary License Upgrade
- Complimentary Power BI Dashboards
- Life Time Access
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 80 Hours
- Complimentary Free 1 Month Subscription to Trade Data Base
- Complimentary One Month Subscription to Price Database (Chemicals only)
- Complimentary PPT Version of the Report
- Complimentary License Upgrade
- Complimentary Power BI Dashboards
- Life Time Access
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 100 Hours
- Complimentary Free 1 Month Subscription to Trade Data Base
- Complimentary One Month Subscription to Price Database (Chemicals only)
- Complimentary PPT Version of the Report
- Complimentary License Upgrade
- Complimentary Power BI Dashboards
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Flash Bundle
Number of Reports: 3
20%
tax inclusive*
- 3 Reports Included
- Life Time Acess
- Analyst Support Related to Report
- PDF Version of the Report
- Free 1 Month Subscription to Trade Data Base
- 1 Month Subscription to Price Database (Chemicals only)
- Complimentary Excel Data Set
- PPT Version of the Report
- Power BI Dashboards
- License Upgrade
- Free Analyst Hours
Small Business Bundle
Number of Reports: 5
25%
tax inclusive*
- 5 Reports Included
- Life Time Acess
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 50 Hours
- Free 1 Month Subscription to Trade Data Base
- 1 Month Subscription to Price Database (Chemicals only)
- Complimentary Excel Data Set
- PPT Version of the Report
- Power BI Dashboards
- License Upgrade
Growth Bundle
Number of Reports: 8
30%
tax inclusive*
- 8 Reports Included
- Life Time Acess
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 50 Hours
- Free 1 Month Subscription to Trade Data Base
- 1 Month Subscription to Price Database (Chemicals only)
- License Upgrade
- Free Analyst Hours - 80 Hours
- Power BI Dashboards
Enterprise Bundle
Number of Reports: 10
35%
tax inclusive*
- 10 Reports Included
- Life Time Acess
- Analyst Support Related to Report
- PDF Version of the Report
- Complimentary Excel Data Set
- Free Analyst Hours - 50 Hours
- Free 1 Month Subscription to Trade Data Base
- 1 Month Subscription to Price Database (Chemicals only)
- License Upgrade
- Power BI Dashboards
- Free Analyst Hours - 100 Hours
How To Order
Select License Type
Choose the right license for your needs and access rights.
Click on ‘Buy Now’
Add the report to your cart with one click and proceed to register.
Select Mode of Payment
Choose a payment option for a secure checkout. You will be redirected accordingly.
Strategic Solutions for Informed Decision-Making
Stay upgraded and grab opportunities by strategic insights
Stay informed and aware for a Market Leverage
Analyze pricing patterns with comprehensive trend analyses.
Analyse trade data for supply chain insights.
Leverage cost reports for smart savings
Elevate supply chain with collaboration
Contact Us for Further Information
Our specialized analysts will be available to answer all the pre-purchase and post-purchase queries regarding the report.
Our specialized analysts will be available to answer all the pre-purchase and post-purchase queries regarding the report.
Staying one step ahead of the market landscape with our in-depth research methods, integrating advanced analytics to drive precise and tangible outcomes.
Our expert analyst team offers a significant advantage over competitors, with extensive market insights into the latest trends, putting you strategically ahead.
We deliver a simplified yet extensive report, comprising in-depth industry insights and analytics tailored to your industry requirements.
We are happy to help you navigate through the services we offer and solve your queries.
Contact us
