Australia Avocado Market Size and Share Outlook: Forecast Trends and Growth Analysis Report (2025-2034)

Key Market Trends and Insights:

• Australian Capital Territory dominated the market in 2024 and is projected to grow at a CAGR of 13.3% over the forecast period.
• By form, processed category is expected to grow at a CAGR of 13.2% over the forecast period.
• By distribution channel, online platform is projected to witness a CAGR of 12.8% over the forecast period.

Market Size & Forecast:

• Market Size in 2024: AUD 544.20 million
• Projected Market Size in 2034: AUD 1675.17 million
• CAGR from 2025 to 2034: 11.90%
• Fastest-Growing Regional Market: Australian Capital Territory

The Australia avocado industry is gaining momentum due to Avocados Australia's export strategy initiatives and international marketing programs of Hort Innovation that raise or extend the visibility of Australian products while fortifying Australia’s premium reputation. The 2025 season recently started with the first shipments of Shepard avocados to Malaysia, and Hass varieties shipments from North Queensland commencing soon. These new markets will support sales and provide products year-round, helped by a continual harvesting system of the various production regions of Australia.

Avocados Australia is also pursuing category development through its regional roadshows, technical work with processors, and supply chain innovation to improve product quality post-harvest and reduce waste. The Hort Innovation global campaign would be similarly helping and also raised awareness of Australian avocados in Japan, Thailand, the GCC, Hong Kong, Malaysia, Singapore, and India in 2023/24. Trade missions, retail training, public relations work, and the Brett Lee ambassador engagement in India has developed interest and engagement for the brand, including access to the market, and builds on positioning Australian avocados as a quality, trusted product, thereby providing further Australia avocado market opportunities.

Recent Developments

October 2025

Westfalia Fruit revealed that is testing AgroSustain's Afondo bio-coating on avocados and limes to decrease post-harvest waste and reduce fungicide use by at least 50 percent. Early trials in Colombia, Chile and Peru have indicated a longer shelf-life without taste effect, and the companies will be expanding commercial trials into different markets.

August 2024

ABC Rural launched Jala avocado, a new variety bred in Australia by grower Lorna Spackman and commercialized by nursery Fleming's. The avocado weighs a colossal 1.2 kilograms, slow to oxidize and has high production yields making it a popular choice for both commercial Australian horticulturalists and home gardeners. The arrival of this variety highlights an increased focus on varietal newness and premium-quality production in Australia avocado market dynamics.

December 2023

Avocados Australia Limited, with support from Austrade to achieve a staggering 98% increase in avocado exports in one year, encouraging a greater export potential with new markets in Asia and the Middle East confirming orders. The number of tons exported to this region increased from 50 tons annually to exporting 50 tons per month.

June 2023

Woolworths announced the launch of the GMax avocado, an avocado grown in Queensland by GreenSkin Avocados. This avocado has a smaller seed, vibrant green skin, and flesh that doesn't discolour, thus providing consumers with more flesh to consume. The GMax has seasonal release, helping to fill the gap between predetermined varieties of Hass and Shepard, increasing the use of Australian green-skinned avocados to control the consistency of avocado supply across Australia.

Key Drivers and Trends

Strategic Retail Collaborations Enhancing Consumer Awareness

The Australia avocado industry leveraged a strategic partnership with ALDI to feature Shepard avocados in the retailer’s March 2023 catalogue. By using levy-funded promotional assets, this collaboration aimed to educate consumers on selecting, handling, and ripening Shepard avocados, boosting product visibility and engagement. Initiatives like these strengthen consumer knowledge, drive purchase confidence, and promote consistent demand for Australian avocados, highlighting the role of targeted retail campaigns in supporting the market growth.

ASEAN-Australia Grant Strengthens Avocado Export Growth

Avocados Australia received a USD 200,000 grant under the ASEAN-Australia Centre’s 2024–25 Grants Program to expand its export initiatives and strengthen trade ties with Southeast Asia. The funding will support training for importers, distributors, and chefs, while promoting Australian avocados as premium and sustainable produce. With Southeast Asia accounting for over 40% of exports, the grant is set to enhance regional engagement, build long-term culinary partnerships, and boost the overall growth of Australia avocado market.

Thailand market access boosts western Australian avocado exports

The reopening of the Thailand market is a key growth driver for Western Australian Hass avocados, providing new export opportunities and market diversification. Following a decade-long hiatus, WA orchards and packhouses were accredited by Thai authorities in May 2023, enabling exports to a market valued at around AUD 10 million. With Thailand reliant on imports and limited local production, this access helps WA growers leverage their premium-quality fruit, relieve domestic supply pressures, and maintain price stability. Rising tree numbers and high-quality production further strengthen long-term export growth and regional trade prospects.

Product innovation driving global demand for Australian avocados

Innovation in processing and packaging is fueling export growth for Australian avocado products. In June 2023, Bundaberg-based AvoFresh achieved remarkable success in Malaysia by introducing its cold-pressed avocado spreads that retain freshness, flavor, and texture without artificial additives. The brand’s unique high-pressure technology has redefined convenience for consumers, offering ready-to-eat avocado options that meet modern lifestyle needs. This technological advancement has strengthened Australia avocado market value as a premium producer of innovative, value-added avocado products in international markets.

Avocado cooking oils gain traction through innovative launches

The avocado food segment is accelerating growth through innovative, clean-label products that meet rising consumer demand for healthy and versatile cooking solutions. For instance, in October 2025, Glen Powell’s Smash Kitchen launched a full lineup of cooking oils and sprays, featuring 100% pure avocado oil and organic extra virgin olive oil. With single-sourced, cold-pressed, and additive-free formulations, the launch positions Smash Kitchen to capture consumer attention, strengthen brand loyalty, and expand its presence in retail and home kitchens while driving the premium avocado-based product market forward.

Australia Avocado Market Share

By form, strong demand is observed for processed avocados

Processed avocados are flourishing in Australia as consumers look for convenience and ways to cut food waste. Brands like AvoFresh, launched by David and Trent DePaoli, are transforming the market with cold-pressed, always-ripe avocado products that retain flavor and nutrients without preservatives. By turning imperfect fruit into ready-to-use offerings like their new ‘Smashed Avocado’, they make breakfast and meals effortless while supporting sustainability. Their success across Australia and expansion into Thailand and Hong Kong demonstrates how innovation is driving year-round accessibility and global demand.

Australian consumers have surged the consumption of fresh avocados in Australia by reaching for fruit that’s vibrant, ripe, and packed with nutrients. Farmers and retailers, including Simpson Farms Pty Ltd and PRiMO PRODUCE, respond by carefully harvesting, handling, and delivering avocados at peak freshness, ensuring they arrive ready to eat. From farmers’ markets to supermarket shelves, the focus on natural quality fuels repeat purchases and builds loyalty. This hands-on approach keeps fresh avocados at the heart of daily meals while supporting domestic and export growth.

By distribution channel, offline channels generate substantial revenue

The offline distribution channel thrives on the accessibility of the product and the consumer experience, leading to the sale of avocados throughout Australia. Supermarkets, greengrocers, and specialty retailers deliver fresh and quality avocados directly to the consumer's hands, allowing them to choose and inspect the freshness and quality of the fruit. Retail channels including Coles, Woolworths, and local stores focus on in-store promotional campaigns, product sampling, and seasonal displays to engage and interact with consumers, and ultimately drive repeat purchases. Such activities increase the visibility and loyalty of the brand across the Australia avocado market landscape.

The online distribution path is changing consumer access to fresh produce in Australia, further supporting the avocado industry by providing necessary convenience benefits while making historically premium fruit more accessible. Aldi's trial of grocery delivery with DoorDash in Canberra, announced in July 2025 illustrates retailers' experimentation with digital platforms to reach consumers outside physical stores. Similarly, the established grocery chains, such as Coles and Woolworths, also optimize their own delivery services to provide timely access to avocados and other perishables. These efforts assist consumers in minimizing spoilage, while providing the opportunity to access avocados and other products year-round across Australian markets.

Australia Avocado Market Regional Analysis

By region, Australian Capital Territory to continue to lead market growth

With robust urban consumer demand for local, fresh produce, the Australian Capital Territory contributes the largest proportion of market revenue. Consumers in Canberra and surrounding suburbs are quality, ripeness, and convenience-focused and this is prompting retailers and farmers to ensure a continual supply of superior quality Hass and Shepard avocados. In-store promotions, farmers' markets, and regional channels ensure consumers and households receive fresh avocados at their optimal quality. Fulfilling urban demand helps to produce repeat purchases and leverage the ACT's role in underpinning domestic market development.

The Western Australia avocado market was buoyant as recently, new export opportunities developed. Premium WA Hass avocados were shipped to India in May 2024, following the removal of tariff restrictions under the Australia-India Economic Cooperation and Trade Agreement. Delroy Orchards led the initiative and the packaging in Donnybrook supported shipments, along with plans to build a new local employment site in Waroona. Government sponsored trade promotions and international exhibitions assisted making consumers aware of the approval/obtain appreciation of the flavor, texture, and quality of the fruit to improve demand in Asia and the Mid-East, and develop Western Australia as a premier avocado producing region.

Competitive Landscape

Australia avocado market players are broadening their reach through targeted collaborations and by diversifying their products and methods of growing. For example, Simpson Farms Pty Ltd and PRiMO PRODUCE are concentrating on cultivating Hass and Shepard avocados of the highest quality and are making investments directed towards sustainable farming practices. These firms are participating in numerous marketing collaborations with retail grocers, as is exhibited by Avocados Australia's collaborations with ALDI, which is aimed at improving consumer education and consumption of avocados, which indicates a collective effort to support Australian agriculture and domestic and international market expansion.

With a view to benefiting from export opportunities, prominent avocado companies in Australia are directed towards research and development (R&D), supply chain improvement, and value-added product development. For instance, the Avolution and The Avocado Collective recently introduced avocado oils and spreads, in addition to an organic offering to enhance their value proposition related to consumer preferences. Both businesses have made considerable investment in packaging and cold chain logistics to optimize product quality and shelf life to support exports. On a broader scale, government facilitated initiatives and access agreements will assist these avocado businesses entry into Asia-Pacific markets which likely supports the industry to continue its growth and limit competition.

Simpson Farms Pty Ltd

Simpson Farms Pty Ltd was incorporated in 1998 and has operations based in New South Wales. This company produces quality Hass and Shepard avocados. The company produces fresh produce for the Australia avocado market, as well as focused international markets, with an emphasis on quality and sustainability.

PRiMO PRODUCE

PRiMO PRODUCE was incorporated in 2005 with operations based in Victoria. PRiMO PRODUCE produces quality avocados and seasonal horticultural products for the Australian urban and regional markets, with a strong focus on retail and foodservice markets.

The Avolution

The Avolution was incorporated in 2010 with a headquarters in Queensland. The Avolution produces fresh avocados, avocado oil, and value-added spreads. Avolution sells fresh product to retailers and major supermarkets, along with niche international avocado markets, and maintains a strong focus on innovative farming practices.

The Avocado Collective

The Avocado Collective is a growers' cooperative established in 2012 and based in Western Australia, producing high-quality Hass, Shepard, and organic avocados. Their mission is to cultivate in a form that is ethical and sustainable, while supplying local, metropolitan and export markets.

Key Highlights of the Australia Avocado Market Report

• Historical performance and accurate forecasts through 2034.
• Insights into product innovations, including value-added avocado spreads, cold-pressed oils, and convenience-focused offerings.
• In-depth competitive landscape profiling of leading domestic and international avocado producers and value-added product manufacturers.
• Regional analysis identifying emerging production hubs, export opportunities, and consumption trends.
• Investment-focused outlook supported by data on production volumes, export potential, and consumer demand trends.

Why Choose Expert Market Research?

• Trusted insights backed by extensive primary research.
• Actionable data for strategic decision-making.
• Region-wise and product-specific analysis for market planning.

Call to Action

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